This dissemination area in Squamish is characterized by a strong sense of home ownership, with the vast majority of its residents living in single detached houses, showcasing a preference for more traditional housing styles. The area boasts a highly educated population, with a higher percentage of residents holding a bachelor's or master's degree compared to the broader Squamish area. Economically, the area stands out with a significant portion of households earning over $200,000, nearly twice the percentage seen in the district municipality overall, highlighting a more affluent community.